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Posts Tagged ‘Little Bean Productions’

FOG partners with the USDA to make organic certification more attainable for farmers

As 2015 comes to a close, we reflect on our amazing accomplishments this year through Moving Mondays, a campaign that spotlights how we are making efforts to improve the food landscape in Florida.

We encourage you to join with us as we continue this invaluable work.

Last month, we partnered with Little Bean Productions and the United States Department of Agriculture (USDA) National Organic Program to launch a video series called Organic Certification Made Simple: Bite by Bite as part of the USDA Sound and Sensible Initiative, a campaign that aims to make organic certification more accessible, affordable and attainable.

The multi-part series provides a step-by-step overview of organic production requirements and the process of organic certification—by farmers, for farmers.

Featuring both farm footage and animation, the videos aim to be easily digestible and succinct; each video covers a different topic so viewers can pick and choose to watch the videos that correspond directly with their interests or questions. Viewers can watch the whole series to get a holistic overview of the entire certification process.

Throughout the 26 videos, farmers discuss their firsthand experiences with obtaining organic certification and why they decided to pursue it.

We were one of 14 organizations awarded a project contract with a goal to advance the USDA National Organic Program’s (NOP) Sound and Sensible Initiative by identifying and removing barriers to certification and streamlining the certification process.

Our work has impacted farmers, consumers and the community. When you support FOG, you support family farmers throughout Florida and beyond.

Won’t you join with us in 2016 as we change Florida’s food landscape?

Florida Organic Growers partners in launch of video series to help demystify organic certification

Florida Organic Growers (FOG) and Little Bean Productions have cooperated with the United States Department of Agriculture (USDA) National Organic Program to launch a video series called Organic Certification Made Simple: Bite by Bite as part of the USDA Sound and Sensible Initiative, a campaign that aims to make organic certification more accessible, affordable and attainable.

The multi-part series provides a step-by-step overview of organic production requirements and the process of organic certification—by farmers, for farmers. Featuring both farm footage and animation, the videos aim to be easily digestible and succinct; each video covers a different topic so viewers can pick and choose to watch the videos that correspond directly with their interests or questions. Viewers can watch the whole series to get a holistic overview of the entire certification process.

“Our series is meant to help direct-market growers who are using sustainable practices understand that getting certified organic may not be a huge stretch for them,” said FOG Executive Director Marty Mesh, “and many consumers and wholesalers are looking for certified organic products, so getting certified could open up markets for them and make their businesses more viable.”

Throughout the 26 videos, farmers discuss their firsthand experiences with obtaining organic certification and why they decided to pursue it. One segment follows a direct market farmer on his journey through the organic certification process to show viewers how the United States Department of Agriculture (USDA) organic regulations translate to practices on the ground.

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“Many see organic certification as a daunting process, but Bite by Bite is full of visually engaging practical information while highlighting peer-to-peer communication with all the organic farmers we feature,” said Shelley Rogers of Little Bean Productions, director/producer of the series.

FOG was one of 14 organizations awarded a project contract with a goal to advance the USDA National Organic Program’s (NOP) Sound and Sensible Initiative by identifying and removing barriers to certification and streamlining the certification process.

To view the video series, please click here.

Farmer Friday: Food Justice and The Family Garden

Do you believe in dignity, respect and human rights? This Farmer Friday, we will chat about food justice in the farm system. 

Each Friday in November and December, we are excited to bring you stories of what Florida Organic Growers (FOG) has accomplished in the organic and farming industry and how its impacted farmers, consumers and the community while spotlighting farmers in Florida who have benefitted from our work.

We encourage you to join us as a member to allow us to continue this invaluable work.

Food Justice: Fair treatment for all who labor in the food and farm system

Buying organic is important not just for your personal health and the health of the land, but also for the health of those who work in the fields growing that food.  However, there are other challenges in our food system when you start looking through a social justice lens.

Did you know farmworkers are exempt from some of the labor laws that protect almost all other workers in the United States (e.g., such as right to overtime pay and right to organize)?

Farm work is consistently one of the top three most dangerous jobs in the United States and also one of the lowest paid jobs, with an average annual income of between $12,500 and $15,000 for an individual and $17,500 and $20,000 for a family.*

These statistics are shocking yet very real.

photo3In 1999, recognizing that the U.S. National Organic Program’s standards did not address the people involved in organic agriculture, FOG Executive Director Marty Mesh collaborated with other nonprofits working to create equity and fairness in our food system to begin a stakeholder process to develop standards for the fair and just treatment of the people involved in organic and sustainable agriculture. The group called the effort the Agricultural Justice Project(AJP).

AJP seeks to set the bar high for social justice in the food system and transform the dominant food system that has failed its farmers and workers into one where human rights and dignity are valued and rewarded, right alongside protection of natural resources.

AJP created a domestic fair trade food label, called Food Justice Certified, which is backed and governed by food system stakeholders. Food Justice Certification is unique in the high level of integrity set by the comprehensive standards, the non-proprietary approach, and the inclusion of farm worker organizations in the inspections.

The Family Garden, a 25-acre Certified Organic farm located in Bell, was the first farm in the south to apply for the Food Justice Certified label. BrownFamily_cropped

“I want to grow food as respectfully and honorably as I can,” said Jordan Brown, owner of The Family Garden. “I have experienced positive feedback from many of our customers and others in the community in regards to our Food Justice Certified label. The positive feedback has helped us establish more loyal customers.”

“I am glad there are organizations working together to create a certification, to have a third party come in and verify what the farms are saying and create a level of accountability.”

To further advocate for farmworker rights, FOG, along with AJP and Little Bean Productions, created Hungry for Justice: Spotlight on the South, a social justice film that tells the story of The Family Garden and their commitment to focus on social justice issues for their workers by seeking Food Justice Certified label.

FOG’s passion is to advocate for farmer and farmworker rights, dignity and respect for the environment. 

                                                            Please join us as we continue our fight for all who labor in the food and farm system and become a FOG member today!

*NAWS 2007-2009 data published by National Center for Farmworker Health, Inc. 

Ca$h Mobs Film Wins Award!

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Director, Shelley Rogers

Cinema Verde Environmental Film and Arts Festival just announced that the short film Ca$h Mob, directed by Shelley Rogers, won the 2012 Kathy Cantwell Best Local Issue award.

Cash mobs, modeled after flash mobs, uses the idea of gathering a big group of people together for expression in the name of a shared cause and adds a community economic element by asking participants to bring $20 to be used in supporting the local business of their choice.

This film documents a cash mob organized on February 2012 by FOG in a partnership with Alachua County EBT Project, Alachua County Sustainability Office, Blue Oven Kitchens, Buy Local North Central Florida and Little Bean Productions. Taking place at Gainesville’s 441 Farmers Market, this event focuses on increasing the economic viability of local agricultural projects. As outlined in the film, such an undertaking would stabilize the local food economy as a whole by giving local businesses independent control and farmers the ability to harvest a wide range of crops without worrying about long distance transport. Additionally, a stronger, healthier sense of community could be created.

This short documentary gives noteworthy insight into the success of the 2012 Gainesville Cash Mob, and it certainly deserved the award. If you have yet to watch it, check it out!

Congrats to all of the wonderful winners, and we will be looking forward to next year’s Cinema Verde Film Festival!